Prevent Google from Dinging Your Website on Mobile
Digital platforms are always evolving. Google recently implemented new accessibility requirements for mobile websites. If you don’t make the necessary updates to your website, it could negatively impact your SEO. Here is a quick overview: Text must be big enough for everyone to read Buttons have to be large enough to be easily clickable There […]
The Four Best Practices to Optimize Your Website
Search Engine Optimization (SEO) is an important component for every website because it is, literally, the way customers find your business. Proper optimization makes your site visible to search engines, improves user experience, and increases site ranking, all of which drive relevant website traffic. If you have a beautiful website with poor SEO, your potential […]
Boost your SEO with Content Marketing
While the phrase, “If you build it, they will come”, may work in baseball, it’s most certainly no guarantee in business. Case in point, the millions of beautiful, trustworthy, informative websites you’ve never seen, owned by companies of which you’ve never heard. These days, competitive digital marketing requires major league SEO and a game-winning strategy […]
9 Ways Your Team Can Help with Marketing Efforts
Top Fox Marketing loves helping our clients any way possible, which is why we came up with these simple steps to help with your own team’s internal marketing efforts. Many of these tips are free and increase your chances of retaining current clients and gaining new ones. Be Proactive on Social Media Consistency is key. […]
The Benefits of Local SEO
Local SEO focuses on attracting customers in geographic areas near you, rather than the national and sometimes global reach of online stores and other businesses. These local customers are the valuable to small businesses. If you have a brick-and-mortar location, or are just starting to market your business online, then keep reading to take advantage […]
Top Fox Marketing is a 2021 Local Excellence Award Winner
For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend them to the more than 1.5 million businesses that visit their site. Each year, […]
3 New Paths to Take With Your 2020 Events Budget
Many companies would agree that the most effective way to connect with clients and prospects is with the kind of personal interaction found at events, conferences, tradeshows, and conventions. Unfortunately, the coronavirus crisis has caused the cancellation or postponement of these types of mass gatherings for the foreseeable future. When businesses miss these in-person opportunities, […]
How to Ask People to Review Your Business Online
Most people are actively looking for ways to help local businesses stay afloat, by ordering food from neighborhood restaurants or buying toilet paper from the corner store. Why not give them a chance to support yours? Word of mouth is one of the most powerful marketing tools you have and it’s FREE! In an Amazon-dominated […]
Grow Your Business by Outsourcing Your Marketing Department
A fractional marketing department can bring the same (or better) expertise, can save you time and money and brings a full bench strength of highly vetted marketing specialists. The money saved by hiring a fractional marketing department will certainly boost your bottom line, but it’s not all your business will gain. Whether they’re reinvigorating your […]
5 Marketing Strategies to Tackle in 2020
Our world now moves at an astounding pace which means that the digital landscape is evolving at breakneck speed; is your business keeping up? Whether you sell financial services, high-tech products, or seashells by the seashore – your company’s bottom line lives and breathes by the ever-changing algorithms, technologies, and crawl patterns of the online […]
